On-page elements mainly include the page meta description, heading tags, and heading. These are indeed some of the factors that affect your rating the most. Let’s go over the basics of these three factors. In general, your title should be around 5-60 characters with power words and numbers. Likewise, a meta description of 130-165 characters with keywords is considered good enough. Finally, your heading tags must be formatted hierarchically according to your content structure. You can also follow white label website development techniques to get better rankings.

Now that you’ve started a website yourself and you’ve visited a few websites, you know how images can engage users. According to statistics, an article with an image engages users 94% more than an article without users. With such an impact on the searcher’s intent, there was no way Google could ignore this factor when ranking. So how does a search engine know if an image is relevant to the content? Simple, it looks for the file name the image is stored in and loops through the image’s alt tag. Therefore, to get the attention of search engines, make sure that you optimize your images well.

Responsive web design service is the process of creating a website so that all of its text, structure, and images look the same on any device, regardless of screen size. As of 2019, Google mostly prefers responsive websites for ranking. This means that how your website looks on different devices determines how well your website will rank. According to the survey, mobile searches can account for up to 72% of all searches in some businesses.

While things like improved aesthetics, increased functionality, and more content are essential to your website, the uncomfortable truth is that website performance comes first. According to a survey conducted by Gomez.com, 50% of online visitors do not wait more than 2 seconds for a page to display its content. If the site takes longer than three seconds, users will leave your site. The numbers are even worse. About 79% of them will not even return to your website and 44% avoid recommending it to their friends. Page speed also affects search engine results.

Even if you follow best practices from the start, SEO is not foolproof. Regular analysis of your methods and results can lead you to a better ranking of your site. It’s hard to see the patterns at first, but you get used to them. Creating an SEO performance dashboard is the easiest method to stay on top of your SEO data.

Here ends the tour of some of the most important SEO practices. By keeping this in mind, you can create a website that beats your competition and gets traffic organically.